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It takes a village to raise a child, and the same is true when building your brand. Your ‘why’ is as unique as you are, as are the challenges you’ll face along the way. But you needn’t do it alone. What better way to learn than from those incredible women who’ve trodden this path before you? Just like you, they had an idea, invested in their potential, and reaped the rewards. Let them show you how.

Read on and be inspired to live your best life.

Did you get what you wanted this year?  I don’t mean under the Christmas tree – though I hope your day was lovely, whatever it held for you. What I mean is your hopes, your dreams, your goals, your plans – for your work, your impact, your satisfaction, your income.  Did things go as you […]

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Being an entrepreneur has some amazing benefits. Not only do you get to follow your passion and work for something you really believe in, but you also get to set your own goals, work ethic and hours. However, those benefits can come with some downsides too. If you are an extremely driven person, getting a […]

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When you first think of the world “brand,” what comes to mind? Chances are, it will be the popular global brands that we are all familiar with. If you are building your own business, the idea of being a brand might be something you associate with huge corporations; it might not be something you are […]

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your year Petra Gatto

“If you don’t know where you’ve come from, you don’t know where you’re going.” ~Maya Angelou    2021, you were quite a year! In these unpredictable times, it can be easy to focus on the things that were restricted or the frustrations of life being kinda upside down, but so many wonderful things have happened […]

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Improving Your Mindset for Business Visibility

What would you say if I told you that there was a way to unlock your potential? That a simple shift in focus could change your business and increase its visibility? Interested? Let’s look at your “mindset”. Mindset is one of those buzzwords that pops up all the time; it’s all the rage right now. […]

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Petra Gatto - Personal Branding - elevator pitch

“You must meet my good friend, Petra. You’ll love her. She’s a, a, a…. I’ll let her explain” If you run your own business, you’ll probably be able to relate. When all eyes turn to you and you have 60 seconds to convey just exactly what it is that you do for a living. You […]

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Women_Supporting_women

It is International Women’s Day – let’s celebrate! Did you know that the 8th March was first recognised as International Women’s Day (IWD) in 1911? That makes it 110 years old this year. Times have certainly changed since then, but the fight for recognition, equal pay and a voice still rages on. Empowering women has […]

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An empowering introduction is the modern day elevator pitch

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